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b2b technology marketing:
the age of the customer

In the age of the customer in which empowered business buyers have more control over the purchase process than ever before b2b technology marketers are challenged to create compelling offers, remarkable content and great experiences that will drive engagement, leads and sales.

At Brightfire we have a passion for technology and help you connect inbound marketing to sales in order to grow your audience, generate leads and accelerate revenue.

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What our Clients say

Fairsail is a fast growing company, so I’m continually looking for innovative marketing to drive more quality leads, revenue and customers. Brightfire are a company that really understands the rapidly evolving technology space and know what it takes to help us get there.

Paul Burrin Chief Marketing Officer | Fairsail

Rapid Campaign is a SaaS tool to convert your online traffic to customers. We were starting out on our journey and found Brightfire's guidance and knowledge of technology companies like ours to be valuable in getting to market.

Marko Luhtala CEO | Founder, Rapid Campaign

Disruptive enterprise software like Flexiant′s is up against industry giants with deep pockets. So our content needs to be unmissable for our audience of managed service providers. Brightfire has helped us on a 30 month journey from invisibility to being the best known software product in our market.

George Knox CEO | Flexiant

Our Offers at a Glance

How we help

It starts with your customer. We develop 'go to market' plans built around a deep understanding of what your personas care about, where they 'live' online and how they buy.

From building an audience for your product or service, to driving engagement, converting leads and increasing sales, we bring your entire marketing and sales funnel together.

The result? A wholly integrated and scalable marketing and sales program that accelerates revenue.

  • Inbound Marketing
  • Go to market plan
  • Content creation
  • Audience development
  • Lead generation
  • Marketing automation
  • Data & analytics
  • Responsive websites
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  • Sales Acceleration
  • Plan for sales speed
  • Choosing the right tools
  • Measurement & training
  • Management & execution models
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